Juntae Kim is a gender fluid clothing brand based on reinterpreting the incompatibility between the silhouette of historical women's costumes from the past and the shape and details of modern type of men's clothing in the present in order to introduce a new gender fluid type of clothing ultimately and also bringing out a perfect juxtaposition of traditional crafts techniques and details such as flossing, hand embroidery, cut-out and hand-slashes and modern techniques and details such as laser-engraving and cutting, and laser-washing, hotfix, seam-sealing finishing within the collection.